We recently met up with Bill Herling, creator of Dial – here’s a bit of what we discussed.
Dial – Interactive Storytelling – Dial lets you capture the perfect moment and experience stories like never before.
UI Palette: We love the concept of facilitating better story telling with apps, what inspired Dial?
Bill Herling: Dial was inspired through a [mysterious] interesting story [involving a roadtrip, a stolen phone and Craigslist].
My cofounder and I are fed up with the lack of interaction between user and screen. We want to take the superficiality out of social media and physically allow users to tell and interact with stories.
UIP: Visual storytelling is going to increase as users looks for new ways to share with others. How will or does Dial stand apart from others?
Bill Herling: Currently, users either view a picture or watch a video. What makes dial stand apart is the ability for users to physically interact and control the pace at which they view stories.
UIP: What are some user retention strategies you are incorporating early in the experience design?
Bill Herling: Design is paramount with dial. Sammy (my co-founder) is a crazy stickler when it comes to UI/UX- as we never want to put out crap.
The way we want to keep users early on is by first focusing on storytelling. Then we want to introduce new ways to dial through “pockets of information” like a dial of a recipe from ingredients to your family eating it or of a car’s transformation from the 1960’s to today.
We’re jacked about the design of Dial and we know users will be too!
UIP: Are there any features for Dial that you feel go under-utilized by users?
Bill Herling: I’m sure by this point I sound like I’m beating a dead horse but users will be drawn to the physical interaction, feel, and touch of Dial. Dialing is something you have to experience!